timeTo
No one should have to put up with sexual harassment. Everyone working in our industry – regardless of age, gender, sexuality, background, or job – should be free to work within a safe environment without fear of abuse.
timeTo was formed in the UK in 2018 to address concerns over sexual harassment in the advertising and marketing industry.
It is an alliance between the Advertising Association, NABS (National Advertising Benevolent Society) and WACL (Women in Advertising and Communications London), and backed by the IPA and ISBA
Why does timeTo exist?
Sexual harassment isn’t something that used to happen, or that’s happening somewhere else. It’s happening right now, in the UK advertising and marketing industry and it must be stopped. Everyone working in our industry – regardless of age, gender, sexuality, background, or job – should be free to work within a safe environment without fear of abuse.
timeTo survey findings
In an anonymous timeTo survey of 3,580 people working in the advertising and marketing communications industry:
26% Of respondents have been sexually harassed while working in the advertising and marketing industry
1 in 10 of those reporting sexual harassment indicated they were made redundant or sacked as a result timeTo Survey finding
83% Of those harassed said they did not officially report their experiences
Support from NABS
For free, confidential and impartial advice and support, for anyone working in the advertising, marketing and media industry, call the NABS Advice Line on 0800 707 6607, 9am – 5.30pm on week days or email support@nabs.org.uk
Call NABS Advice Line Email NABS Advice LinetimeTo Code of Conduct
The timeTo Code of Conduct has been written for every member of the advertising and marketing industry. Whether you’re a senior leader or HR; whether you’re a newly promoted line manager or just starting out in the industry; a client or customer; freelancer or contractor – regardless of age, gender, role or discipline, this is for you. Shaped by the findings in the timeTo report, this is a code of conduct that we hope all companies will adopt, to make working life better for everyone.