Advancing mental wellness

We are the charity helping everyone in the advertising and media industry move forward

Our mission is to advance the mental wellness of our industry, so we can all keep moving forward.

What we do:

  • Support individuals with free, one-to-one advice, therapy and financial assistance.
  • Develop the skills and mindsets needed for people — and our industry — to thrive.
  • Connect communities across the industry to drive meaningful, lasting change.

We provide a range of support services and because we’re a charity, these services are free to use – thanks to the generosity of our industry.

Most of our funding comes from annual donations made by companies across the advertising, marketing and media industry — alongside the generosity of many individual supporters and fundraising efforts from our community.

In addition to voluntary donations, we run a calendar of fundraising events and a corporate training offer, where companies can place delegates on our annual pitch training programme Fast Forward, or buy-in any of our workshops, group sessions or timeTo programmes – with all profits gifted back to our charitable work.

We’re funded by the industry, for the industry — no public fundraising, no grants.

For more than 100 years, NABS has been a constant ally to our industry — and today, your support ensures we can be there for thousands more.

Watch Ali’s story to see how you can help change lives.

Support our work

  • Fundraise for NABS

    We’re here for the people of adland. And we’ve been showing up since 1913, powered by the generosity of this community—people and companies just like you. Because when...

  • NABS training for corporations

    Support your teams to take the next step forward with our in-house training. Everything we offer through the charity is available for you to buy in, meaning your...

  • Our history

    NABS was founded in 1913 to support people working in the advertising, media and marketing industry. Since we started, we've evolved to respond to the needs of our...